The saree is an everlasting ode to beauty. Even today, it continues to mesmerize designers and fashion lovers around the world with its elegance and grace. In a world where trends change every week, the saree remains timeless and the highly fashion-conscious contemporary Indian woman is as much in love with sarees as their traditional grandmothers were.
Why is a garment made of six yards of silkso irresistible to the modern Indian woman? Maybe it’s because it instantly adds charm to every occasion. Maybe it’s the comfort with which you can flaunt it. Maybe it’s the sheer joy of customizing it in a million different ways, each one more beautiful than the other! No matter what the case, the saree is here to stay!
Among all the vibrant types of sarees available in India, Pochampalli Ikkat sarees deserve a special mention. Ikkat sarees have been created since ancient times and stories of their beauty and craftsmanship have been passed on through generations. The technique involves dyeing the yarns in knots before weaving them into sarees. The dyed yarns are then pressed on to a fabric to create beautiful geometric designs. This process is repeated multiple times to create designs so intricate and detailed that each saree is nothing short of a masterpiece. Woven using this ageless dyeing technique called ‘ikkat’, each saree is a unique work of art created only for you by the highly gifted weavers of Bhoodan Pochampalli.
Our stunning collection of Pochampalli ikkat sarees offers a beautiful blend of heritage, history and modernity. It is stylish, attractive and light weight. These features greatly benefit the modern woman who wants to look gorgeous without compromising on comfort. The number of hues and designs in our collection has been carefully curated to cater to the tastes of the contemporary woman no matter what the occasion is. Do you have a big merger to negotiate that calls for power dressing on par with your radiant personality? Are you hosting a party any time soon? Be the ever gracious hostess in a traditional orange and yellow saree with a gorgeous gold-tinted pattern along the ends! Bored with wearing the same kurtis and formals to the office every day? Become the centre of attention by wearing a custom made black and pink Pochampalli Saree that is both sophisticated and fun at the same time! Do you have an upcoming reception to attend?What could be better than a dazzling red and gold Pochampalli saree for that gorgeous look!
We know that you, like all contemporary Indian women, areon the constant lookout for clothes that suit your multi-faceted personality. Luckily your search ends here. When you can have six yards of sheer beauty in colours that reflect your soul and designs that complement your attitude, why wear anything else? Let your inner diva break free and paint the town red by draping a princely Pochampalli saree! Throw in some traditional jewelry, strap on those golden high-heels, wear your best smile and prepare to be adored!
The wedding season has arrived! And we can see all you lovely ladies grinning from ear to ear for it is that time of the year when you can sport your splendid sarees and ethnic attires in full glory. So, how about transferring some of that pink blush from your cheeks to your wardrobe? Look no further. Let pink rule your wardrobe this season.
Break off from the reds and greens, the staple saree shadesin every wedding season. Side with the pleasant pink this season. It is in vogue and with pink Pochampally sarees, you can look perfectly pretty, no matter whether it is sangeet, haldi, reception or wedding. The exclusive handloom creations of the historical Pochampally town give you great variety to choose from and you can easily pick a perfect piece for yourself.
Plenty of Pinks
At Pochampally Sarees, you will find pink sarees in the pinkest of their health. We celebrate the sweet shade in all its grandeur and have taken care to bring as many hues to you as possible. You would be surprised to know that around 50 shades of pink exists in the world of colors. From the bold and intense shocking pink to the subdued and mild baby pink, the world of pink is bursting with variety and verve. And when it comes to Pochampally sarees, you can find yourself gorging on a pink treat, combined with many other hues.
Party with Pink
To dazzle in the day functions, you can flaunt the contemporary floral print fuchsia pink saree available with green, mustard and yellow shades. For the wedding night, select something elegant yet glamorous like the designer silk saree in bright pink and royal blue. When it comes to the simple haldi function, go with the bright yellow and fuchsia pink festive designer saree. And when you are going to the reception, try the ethnic pink and white designer saree with golden embroidery work. You will rock on every occasion.
The enigmatic tie and dye Ikkat weaving pattern used in Pochampally sarees brings out classic designs in diverse styles. The art of transferring colors and designs to the warp and weft threads first and weaving thereafter is just out of this world. You will not find yourself restricted to the groovy geometric designs, the trademark of Pochampally sarees. With time, weavers have adapted to the evolving tastes of people and the result can be seen in the form of designer sarees bearing magnetic motifs and prints.
When we talk about ethnic wear in India, the saree always takes centre stage because no other attire can make a woman feel both graceful and powerful at the same time. It suits every occasion, fits every mood and is always among the top trends!
So what is it that makes the saree such an integral part of the modern Indian woman’s wardrobe? How does six yards of cloth compete with the million other ethnic and formal wear that the market provides?
The answer lies in three words- comfort, attractiveness and affordability. And nothing combines these three words in the world of sarees as beautifully as a cotton saree does. The absolute beauty of a traditional cotton saree can never be replaced by anything else. This is because a cotton saree is no longer just a choice of couture. To the contemporary woman, it symbolizes a lot more that reflect their own vibrant personalities. A cotton saree stands for respectability and tradition. It stands for durability and strength. It radiates comfort and ease. Above everything else, it stands for beauty in simplicity which is the cornerstone of our way of life.
Our collection of cotton ikkat sarees are carefully created, crafted and curated keeping these values in mind. Made with the loving hands of highly reputed artisans of Pochampally, these sarees are a complete treat for the eyes. The designs deserve special mention because they are made using the time tested ikkat dyeing method that is world renowned for its rarity and artistry. Here, the yarns are knotted and dyed before pressing them on to the fabric which yields intricate designs that are hard to recreate. Repetition of this process leads to stunning designs that are truly one of a kind. When you drape a Pochampally saree around yourself, you are showcasing a true masterpiece!
So the next time you want to make a power packed appearance, choose an ikkat cotton saree. It’s the perfect style statement- subtle but strong! This is also the perfect go-to couture for professors, school teachers and office goers as they are lightweight, affordable and drop dead gorgeous! Cotton sarees stand the test of time so investing in a saree is probably the best fashion related decision you will make this season. All it takes is a bindi and some chunky ethnic accessories paired with comfortable sandals to give you that dewy everyday look that will make heads turn.
If you don’t have a Pochampalli saree in your wardrobe yet, now is the time to upgrade! With our wonderful, vibrant collection you will be spoilt for choice as each one is unique and equally mesmerizing. Prepare to lose yourself in a celebration of patterns, colours and art as you step into the world of Pochampally sarees. Feel like the queen you are when you look at yourself in the mirror wearing a resplendent cotton saree that pampers your looks, reflects your values and transforms you into a sparkling diva effortlessly!